Ideation sprints
Opportunity maps, briefs, differentiators, and kill criteria for a category or brand lane.
- Candidate shortlist with grades
- Spec outline templates
- Channel-fit recommendation
Studio · Brand Genesis™
Brand Genesis is Product Savants’ heritage model for delivering product concepts at scale — structured packs, contribution-margin thinking, and multi-platform commercialization — updated for Amazon, TikTok Shop, Shopify, and beyond.
Brand Genesis™
Classic structure: product packs delivered on a cadence, each concept carrying estimated contribution thinking after COGS, ad tax, and marketplace fees — not vanity retail multiples.
Figures below are illustrative of the historical Brand Genesis framing. Always re-model for current landed costs, tariffs, fees, and channel mix.
Studio services
Engage at the stage that hurts most — or run the full arc.
Opportunity maps, briefs, differentiators, and kill criteria for a category or brand lane.
Factory prospecting through master sample — Sourcing 101 applied to your SKU set.
Multi-platform introduction plans — Amazon, TikTok Shop, Shopify, expansion channels.
Founder lineage
Product Savants sits in the Steve Simonson operator network — decades of product, sourcing, brand, and multi-channel commerce — alongside Awesomers, Catalyst88, Symo Global, and the systems layer at Parsimony.
What we won’t do
No “$100k/month in 30 days” promises. Markets, ads, and ops decide. We improve decision quality.
If the only plan is copy the #1 listing with a cheaper factory, the lab grades it a kill.
Photos on Alibaba are not products. Master sample discipline is non-negotiable for serious POs.
Amazon-only thinking leaves attention and ownership money on the table. We plan multi-platform by default.
Engage the studio
Tell us the category, buyer, differentiator hypothesis, and target platforms. We’ll map stage and next actions.